It has been ten years now that Prudentialife is honoring the many heroes in the marketing organization who have continuously shown commitment and dedication to the Company thru its Annual Marketing Convention dubbed as PRUDENTIALAKBAY.

This year, PRUDENTIALAKBAY shall dramatize the celebration of the National Centennial and the 20th Anniversary of the Prudential Life Plan, Inc. Activities and programs shall be working around the theme "Sigaw ng Bayan: Isandaang Taon ng Kalayaan! Sigaw ng Prudentialife: Dalawampung Taon ng Kagalingan!"

International cuisine, regional palatables, various costumes, era songs and dances, historical accounts, and other things are in store for a total delegation of over a thousand sales associates from all over the country.